EQUII Complete Protein Bread
Brought onto this innovative startup’s marketing team I redesigned the bread packaging for the Complete Protein Bread relaunch and addition of a new + FIBER line which includes 2 Half Loaf versions. We successfully produced a lot of work in a short amount of time within 5 months but it all started from my new look for the packaging.
After the success of the redesign I was offered lots of projects to produce for upcoming conventions, merch, booklets and help with the redesign of the Amazon and Shopify Stores. I started an initiative to redo the iconography and set a whole new design standard for all materials going forward. A higher level of design, project organization, imagery and bringing from my network a new product/food photographer and designer to help on the team.
Packaging Design
Design Lead
Art Direction
Digital imaging